Pretend play is serious work for a child. Cooking a toy dinner, checking a teddy’s heartbeat or sending a rescue team out from a lookout tower is how children practise language, take turns and understand the grown-up world.
Here is every pretend-play and character toy we sell, from full wooden play kitchens to soft plush friends.
Choosing pretend-play toys
- Play kitchens: measure the space first; corner kitchens fit where straight ones do not.
- Role-play sets: realistic tools like a stethoscope make the game feel real.
- Plush friends: a favourite soft toy becomes the patient, the customer and the passenger in every game.
- Character toys: figures from a favourite show give a ready-made story to act out.
Play kitchens
Wooden kitchens with fridges, ovens and washers, some with lights and sounds.
Role-play and pretend sets
Doctor kits, telephones and playsets for acting out everyday life.
Plush and soft toys
Cuddly companions, from classic teddies to interactive dancing giraffes.
For school and on the go
A bag with character for school days.
Frequently asked questions
What age is a play kitchen for?
Most play kitchens are designed for ages 3 and up, and children often keep playing with them until 7 or 8.
Why is pretend play important?
It builds vocabulary, social skills and empathy, as children act out different roles and negotiate the story with others.
Are plush toys safe for babies?
Check each product’s age guidance. Some plush toys are suitable from birth; interactive plush with batteries is for older children.
Looking for gifts for younger babies? See our baby toys guide. Every order ships free in the US.